To explore more pages, consume more content, and ultimately generate more customers or leads. It also improves usability on mobile devices. In fact, it also increases the rating: search engines give preference to “fast” sites. Content-relat metrics Using the following metrics, you can find out how well (or if) the content on your site is working. Overall level of engagement Engagement measures… The level of engagement users have with pages.
Their genuine interest
How to measure engagement levels Its level is indicat , for example, by the average duration of one session. The number of video job seekers database views, downloads, form submissions and internal link clicks are also taken into account. For clarity, you can use heat maps to understand how users interact with your site: where they click, how far they scroll, and finally, where they spend the most time. Reposts and backlinks A significant number of reposts indicates that the content is valuable.
The more, the better
Everything is clear here. Backlinks are links from external sites that point to your pages. Links from authoritative sites signal to search a particular dimension or metric engines that the content is trustworthy. You can track them using special utilities, but it is better to monitor manually. “Local” SEO Metrics “Local” indicators are relat to the appearance of your business when a person searches for it in their region.
There are no metrics as such. But there is a Google Business Profile
This is a free tool that allows you to manage material data your presence on Google. It also contains data on how customers find your business and interact with it. How to track GBP performance Log in to your GBP account and go to the Insights tab. There you will find a section call How customers search for your business.