Chat with a company in Yandex search results has been functioning since the end of April 2018, that is, exactly one year at the time of writing. There are still ongoing disputes about this innovation – some consider the tool to be really useful for website promotion, while others criticize the chat for many shortcomings. Let’s try to understand the pitfalls, benefits and potential harm to business of this feature.
Algorithm of chat operation in Yandex
Time passed, and Yandex decided to test-launch a chat in its own search engine. The function looks very similar to the one that Google implemented at the time, but it is fundamentally different from it:
- To connect the chat, registration was initially required on the third-party resource JivoSite.
- You can ask a question online and start a conversation with an operator right in the search engine, because the button “Chat with the company” or “Online consultant” is now displayed right in the company snippet. After brother cell phone list clicking on the button, a compact window with a chat appears in the lower right corner of the screen. Just ask your question and get an answer as quickly as possible!
- In addition to the button, in September 2018 a large block was added to the right of the search results, which displays all chats with organizations for a specific request.
To get on the list, it is not necessary to be in the TOP-10 in the search results, it is enough to occupy no lower than 30th place for the search query and no lower than 10th among all companies that have connected the chat.
In some cases, the block may not be displayed – this depends on the request and the number of resources using the online consultant function.
Connecting chat on the JivoSite platform
Among the most famous and widespread are Talk-Me, Verbox, Bitrix and other providers. Yandex informs that it is open for cooperation, so the list is why positive customer experience is a necessity for business success constantly being updated. You should additionally check with the developers about the implementation of this function by a particular platform.
We will tell you about connecting the chat via the JivoSite platform. This is explained by the fact that most companies use this consultant.
al fee of 592 rubles per operator per month. There is also a corporate version, the cost of which is calculated individually.
We have good news – you can connect online chat even if you use a free tariff.
So, connecting the chat will require using the Yandex.Dialogs service and the JivoSite platform. First, let’s look at the work on the “Live Site” side, and then in Yandex.
Via JivoSite
Here we need to take very few actions. The algorithm looks like this:
- Log in to the JivoSite application or log in to the official website using your login and password.
- Go to the “Management” section, then find and select the “Communication Channels” tab.
- Find the Yandex logo and click on it to create a communication channel.
- A random combination of powder data letters and numbers will be assigned – the channel ID. Do not close the window in the application or on the website . Or copy the ID in advance – you will need it later.
Via Yandex.Dialogs
Be extremely careful with this, because all the data entered will be checked by a moderator. We have compiled a small reminder of what needs to be entered in each field.