Selling with writing sounds easy at first glance . List features, benefits, price, and how to make a purchase… done.
But what happened next?
Nobody wants to buy your product/service.
While on the other hand there is your competitor who sells the EXACT SAME product. The difference is, he has more buyers.. and his buyers are very enthusiastic about the goods being sold.
How did it happen?
Do they use genies?
…Possible.
But not a genie like in the cartoon Aladdin.
But rather a marketing technique that can bewitch others to make them — not just “want” to buy — but “have” to buy.
This is a guide to Learn Copywriting techniques.
What is copywriting?
No…copywriting is not a genie as I said earlier. To understand Learn whatsapp number database copywriting is, there are 3 terms you must understand.
These three terms will continue to be used in this guide series, so keep them in mind:
Copy : text used in sales or marketing, usually found on landing pages, advertisements, websites, brochures, etc.
Although in its development, copy is no longer just text.
(different from copy which means copy)
Copywriting : the process/technique of writing copy. (the writer is called a copywriter)
Conversion : when someone you target takes the action you want. For example, buying a product, registering as a member, creating an account, downloading, etc.
In sales, conversion is often called closing .
3 best popup plugins for wordpress But here we will use the term conversion because copywriting itself is not just for sales.
So, copywriting techniques are techniques for creating copy that can drastically increase conversions.
So why do we need copywriters?
“Just writing.. what’s so hard about it? We had it in Indonesian language lessons in school, right?”
Not the same..
Making sales is not easy. Especially if you are only allowed to use ar numbers media in the form of text, images, or videos. It is much harder.
Copywriters are salesmen in letters.
With the righ to learnt copywriting techniques, two identical products can get very different responses from other people.