Do you want to sell online? Imagine a system that lets you know what people are searching for near you, or in different states or countries. And you can also offer them your products and generate conversions or sales through your website. This is one of the many benefits you get from using AdWords to promote your product or company. I’ll explain in a simple way how to start a successful campaign. Take your company to the big leagues of online business!
1. Register on the Adwords page How to sell online
To sign up for AdWords, you only need a Gmail account and a website . However, if you don’t have a website yet, you can sign up for AdWords Express, where you can advertise more easily. You’ll need to register with some company information, and in just a few minutes, your account will be ready to launch a campaign.
2. Define where you want your ads to be seen
This is where you should start setting special database up your AdWords campaign, defining which channels you want people to use to see your ads or videos.
The Google network is made up of two networks:
- Search
- Display
These are the places where your business’s advertising can appear, including Google sites, mobile apps, partner sites, and others.
Depending on your business, you can choose to appear only on the search network . This is for businesses that want to appear first when someone searches for something online. A service or business that can be contacted at that moment.
Another way is through the display network . If you want people to know about your brand, see promotional videos, ads on different websites, and more.
Or you can always use a combination of both networks. This definition is essential for successful online sales.
3. Choose which ad is most convenient for you
There are different types of ads, such as small family or personal budget text, video, display, and commercial ads. There are also extension ads, call-generating ads, rich media ads, response ads, and app promotion ads.
Based on the characteristics of your business, you can choose the most suitable ad, with the goal of reaching more people and making a profit.
4. Determine the type of campaign for your business
There are several types of campaigns you can choose from to start your online advertising:
- Search Network Campaign.
- Display network.
- Display network with screen selection
- Video campaign.
- Shopping.
- Of universal application.
There are also subcampaigns you powder data can choose from as you become more familiar with the AdWords workflow. And the best part is that if you have any questions, there’s training available throughout the entire campaign generation process, so you’re on the pages where your potential customers are when they’re interested in a service.