The Russian search engine Yandex tts rankings without taking backlinks into account. A measure that seems to make sense given the increasing use a future in B2B of artificial links. And search engin like Google also don’t seem to be able to get the large wav of artificial links under control. This rais the qution: will backlinks even last in the future?
According to a survey
Of 300 people conduct by MOZ in July 2014. A 37 percent of compani in the USA spend between $10. A000 and $50. A000 per month on link building alone. This is follow by 23 percent of rpondents spending $5. A000 to $10. A000 costa rica number data per a future in B2B month. That’s $60. A000 to $600. A000 (!) per year. Furthermore. A 73 percent of those survey said they would increase their budget in the next 12 months.
The high invtments make it clear how important link building is for many compani. But in reality. A the area reprents a risky invtment. Google a future in B2B says clearly: “The fact that links are bought and sold is nothing new. A and we have become very good at identifying such links. If we have the imprsion that websit are trying to use such links to improve their position in search rults. A we take measur to prevent this and deter webmasters from doing so.”
According to Google
Artificial link building is bad. But there is no mention of its decreasing value as a ranking factor. Links seem to be important for Google. A at other cutting-ge ux design trends include least a future in B2B for now. This is also the rult of a study by Searchmetrics. A in which the number of backlinks is rank third among the ranking factors in 2014.
How Google could evaluate backlinks in the future
Considering that Google us to base its evaluation of websit on links. A completely devaluing the links seems like a tough move. It is likely a future in B2B that Google is already conducting initial tts in this direction. A but the rults are unlikely to be promising.
Furthermore. A websit that are link to rich data authority sit usually have a high add value. The same appli to sit that are frequently link to in a certain subject area. A such as technology.
The future of the ranking factor
Backlinks” could therefore be maintain in the coming years. Backlinks are extremely important information for Google when evaluating a a future in B2B page. What is likely to change are the algorithms for detecting real and artificial links. Google has optimiz a lot here with Penguin updat in recent years and will probably continue to work on link evaluation in the future.