Successful digital hong kong whatsapp number data
marketers are savvy enough to keep their skills fresh and relevant. In an industry that constantly changes, it’s important for you to keep your digital know-how current and relevant so you can excel in your role and be attractive to potential employers.
The great thing about digital marketing is the transferable nature of your skillset – you can apply it to any industry as most businesses require an online presence and an integrated approach to marketing.
Read on to know which nine skills to nurture to become an invaluable professional in a thriving industry which include:
Social Media
Analytics & Data
MarTech
SEO
Content Creation & Curation
Artificial Intelligence
UX & Web Design
Search Marketing & PPC
Digital Strategy
Analytics & Data
Terms like ‘data’ and and available options
“analytics’ are an integral part of digital marketing lingo for a good reason.
The customer buying journey can be complex with people going from one channel to another in a few clicks. So, gathering data and getting valuable insights that can be used in marketing and sales activities is invaluable to companies.
Goals are important to establish for analytics with metrics tied to each. These metrics will help determine the success of marketing activities such as campaign performance.
There are a lot of vanity metrics in the mix for companies so it’s important to understand them but be focused on actionable metrics that can deliver value.
Digital Strategy
It’s one thing for a business to egypt data
create a digital strategy. But another to implement it correctly. There are many ways a strategy can fail so businesses want marketers with strategic knowledge.
A strategic marketer has the ability to look at how internal and external environments inform marketing activities. Factors to consider are target audience, customer base, strengths and weaknesses, and competitors.
If you don’t have strategic experience. It’s worth getting some under your belt so you can use it as an example in an interview. Use our digital marketing strategy research template and action plan template to get an idea of what’s involved and try out a hypothetical plan.