That’s where you’ll find all the information you ne about your traffic sources, including organic search. Cost of organic traffic Organic traffic value is not just about numbers, but about the real value of visitors attract by your SEO efforts. The metric determines potential revenue and return on investment. How to Calculate the Cost of Organic Traffic You can use CPC, you can use LTV. The first one estimates the cost of traffic, taking into account the costs of PPC.
So, if a site gets a thousand organic clicks per month
On a keyword with an average CPC of two US dollars, then the estimat cost of traffic will be two thousand US dollars. The second method (via LTV) works “in the long run”. It takes into account the value of the customer over the entire period spam number data of his/her cooperation with the business. For example, repeat purchases and the average order value are taken into account. For example, if a customer makes three purchases a year with an average value of $100 and continues to make them for two years, then the LTV will be $600.
Technical indicators Technical metrics provide insight into the site’s infrastructure
They are worth looking at because search engines pay special attention to them when crawling and indexing content. Here are a few to focus linkedIn to generate leads on. Crawling errors (problems) Crawl errors occur when search engine bots (such as Googlebot) encounter problems crawling your site’s pages. These errors prevent search engines from properly understanding your content, which in turn leads to lower rankings and r uc visibility in SERPs.
What are crawling errors (problems) There are many
Let’s look at the main ones: Error 404 – appears when the request page does not exist. It can occur due to broken, delet pages or a material data banal typo when entering the URL in the search bar. 5xx errors – occur when the server is unable to process the request.